Look What Mom Found giveaways are online contests promoted by a family lifestyle blog that launched in 2008, but security scanners have flagged several similar domains as fraudulent. The original blog at lookwhatmomfound.com describes itself as a mom-and-dad team sharing product reviews and family advice.
The giveaways are typically presented as family-friendly promotions offering prizes like toys, baby gear, or kitchen tools. Entries usually involve simple tasks such as leaving a comment, following a social media account, or sharing a post. Some pages mention third-party tools like Rafflecopter or Gleam to manage entries and select winners.
The Original Blog and Its Stated Purpose
Melinda and Rob, a married couple with three children, founded LookWhatMomFound…and Dad too! in 2008 as a space to share family stories and product discoveries. The blog’s advertising page states that readers come for reviews and giveaways alongside parenting articles and lifestyle tips.
The site positions itself as more than a typical mommy blog by including a dad’s perspective. According to its About Us page, the team now includes a crew dedicated to covering parenting, travel, gadgets, and other topics. This long history contrasts sharply with the newer domains using similar names.
A Proliferation of Domains
A critical red flag is the existence of numerous websites using variations of the Look What Mom Found name. These include lookwhatmomfound.us, lookwhatmomfound.info, lookwhatmomfound.org, lookwhatmomfound.net, and lookwhatmomfoundgiveaways.com. A legitimate blog rarely needs this many similar domains.
The .us version presents itself as a family blog sharing “real discoveries” and parenting hacks. The .info version claims to find hidden gems and household solutions, listing a generic Gmail address as contact. These sites use nearly identical language about honest reviews and family life.
Security Scanner Warnings
Security analysis tools have issued significant warnings about several of these domains. Gridinsoft classified lookwhatmomfound.org as a “Fraudulent Website” with a trust score of 6 out of 100, citing 9 blacklist hits and heuristic scam signals. The scanner noted the site uses AI-generated text and has hidden ownership.
A separate Gridinsoft analysis of the same domain gave it a trust score of 10/100, describing it as operating “a fraudulent platform designed to extract personal information and financial assets through deceptive schemes”. ScamAdviser rated lookwhatmomfound.net with a trust score of 51, noting the owner’s identity is hidden and the server hosts other low-rated websites.
ScamAdviser also flagged lookwhatmomfoundcom.com with a trust score of 48 and lookwhatmomfoundgiveaways.com with a score of 47, both citing suspicious servers and registrars associated with spam. The pattern of hidden ownership and shared infrastructure is a common characteristic of scam networks.
Fields that could not be verified from the available sources: Age, birthplace, nationality, height, education, awards, and net worth. The search results do not contain this information for the blog’s founders.
How Legitimate Giveaways Should Work
The Federal Trade Commission provides clear guidance on distinguishing real promotions from scams. According to the FTC, “real prizes are free” and anyone demanding payment for taxes, shipping, or processing fees is a scammer. Legitimate sweepstakes never require money to claim a prize.
The FTC also advises that real offers state terms and conditions, including rules, entry methods, and often the odds of winning. Scam promotions frequently use urgency and pressure tactics to prevent consumers from verifying the offer. The agency recommends checking a company’s name with terms like “review,” “complaint,” or “scam” before participating.
Red Flags Parents Should Watch For
Several warning signs appear repeatedly across these domains. Requests for payment to claim a prize are definitive proof of a scam, as the FTC states legitimate sweepstakes are always free. Private messages claiming a win with links to unfamiliar domains are also suspicious.
Missing or vague official rules are another indicator. Genuine promotions clearly disclose eligibility requirements, entry deadlines, and prize details. The absence of these disclosures suggests the promotion may not be legitimate. Hidden domain ownership and association with registrars known for spam further increase risk.
The Bottom Line for Parents
The original lookwhatmomfound.com blog has operated since 2008 and may host legitimate promotions through its official channels. However, the proliferation of similar domains with security warnings makes navigating these giveaways risky for consumers.
Parents interested in online giveaways should verify promotions through the sponsoring brand’s official website rather than through third-party links or messages. The FTC’s guidance is straightforward: if you have to pay to win, it is not a real prize. Protecting personal information should always take priority over the chance to win a product.
Disclaimer: This article is for informational purposes only and does not constitute legal or consumer protection advice. Readers should verify any promotion independently through official channels and report suspected scams to the FTC at ReportFraud.ftc.gov.
Q: Are the Look What Mom Found giveaways legitimate?
A: The situation is complicated. The original blog at lookwhatmomfound.com launched in 2008 and is run by Melinda and Rob, a married couple with three children. However, security scanners have flagged multiple lookalike domains using similar names. Gridinsoft classified lookwhatmomfound.org as a “Fraudulent Website” with a trust score of 6/100 and 9 blacklist hits. ScamAdviser rated lookwhatmomfound.net at 51/100, noting hidden ownership and association with low-rated sites. These warnings apply to the copycat domains, not necessarily the original blog.
Q: How can I tell if a specific giveaway is a scam?
A: The Federal Trade Commission states that “real prizes are free,” and anyone demanding payment for taxes, shipping, or processing fees is a scammer. The FTC also advises researching the contest name with terms like “complaint,” “review,” or “scam” before participating. CERT UCC recommends verifying promotions directly through the sponsoring brand’s official website rather than clicking links from social media or messages. Missing official rules, hidden domain ownership, and pressure to act quickly are additional warning signs.
Q: What do security scanners say about these domains?
A: The findings vary by specific domain. Gridinsoft gave lookwhatmomfound.org a trust score of 10/100, describing it as operating “a fraudulent platform designed to extract personal information and financial assets through deceptive schemes.” ScamAdviser rated lookwhatmomfound.net at 51/100, lookwhatmomfoundcom.com at 60/100, and lookwhatmomfoundgiveaways.com at 47/100. Common red flags across these domains include hidden ownership, servers hosting other low-rated sites, and registrars known for spam activity.
Q: Is it safe to enter these giveaways?
A: Parents should exercise extreme caution. Consumer Council of Fiji CEO Seema Shandil warned that opaque online reward schemes create “a high-risk environment for consumers” because “it is impossible to know if the game is fair or if anyone truly wins the advertised prizes.” The FTC advises never paying to claim a prize and reporting suspected scams to ReportFraud.ftc.gov. If you want to participate in any giveaway, verify it through the official brand’s website or social media page first, not through a third-party link.
